How many times did you laugh at a Super Bowl commercial yesterday? Three times? Five maybe?
Now let’s do the math: Each 30 second spot cost $4,000,000. The production value on all of these commercials was lavish. Safe to say at least $1,000,000? Probably closer to $2,000,000. So think of all the commercials over a four-hour period and hundreds of millions had to be spent on them.
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